Take Back the Filter. My friend Cat over at The Green Cat, posted about it recently. The purpose of the campaign is to get the US Brita company to start a take-back program for their filters. While the original European Brita GmbH company has created a take-back recycling program for its filter cartridges, Clorox (the US Brita company) has no such program in place for re-using or recycling Brita cartridges. This means million of plastic cartridges get dumped in landfills or incinerated each year.
The campaign is requesting that Clorox:
1. Redesign its Brita filter cartridges so that the plastic housing can be refilled rather than discarded each time the filter is changed.
2. Provide a take-back program, such as the one that exists in Europe, so that used cartridges can be returned to the company for recycling.
3. Create a system for the cartridges to be dismantled and the components recycled/reused domestically rather than landfilled, incinerated, or shipped overseas.
Please take a moment to go check out the official Take Back the Filter web page to learn more about it and find out how you can help (sign the petition, I did). This is truly a grassroots effort that can inspire some major environmental change, but it needs your help.
Make a difference in our world. Thank you.